The Battle Against Spam and Phishing Scams is Officially On
Google, Microsoft, Yahoo!, AOL and Facebook are setting aside their online rivalry to fight a common enemy: email spam and “phishing” attacks.
The Web giants said Monday they have teamed up with Bank of America, PayPal and others to combat spam and phishing, where emails seeking to obtain passwords or other information are sent to unsuspecting recipients.
Following 18 months of private collaboration, they’ve announced the formation of a technical working group known as DMARC.org, drawn from the acronym for Domain-based Message Authentication, Reporting and Conformance.
“Email phishing defrauds millions of people and companies every year, resulting in a loss of consumer confidence in email and the Internet as a whole, industry cooperation — combined with technology and consumer education — is crucial to fight phishing,” said Brett McDowell, the chair of DMARC.org and senior manager of customer security initiatives at PayPal.
The members of DMARC are proposing email authentication standards for email senders and receivers designed to make impersonation more difficult for the fraudsters behind phishing attacks.
Currently, email providers must rely on “complex and imperfect measurements to separate legitimate unauthenticated messages sent by the domain owner from fraudulent phishing messages sent by a scammer.
By introducing a standards-based framework, DMARC has defined a more comprehensive and integrated way for email senders to introduce email authentication technologies into their infrastructure.
AOL, Google, Microsoft and Yahoo!, the leading email providers, are members of DMARC.org along with Bank of America, Fidelity Investments, PayPal, American Greetings, Facebook, LinkedIn and email security providers Agari, Cloudmark, eCert, Return Path and Trusted Domain Project.
SOPA and PIPA What Went Wrong
The postponing of SOPA and PIPA last week was a relief to security gurus who foresaw major technical problems inherent in the bills’ provisions. Last week U.S. Congress was rushing to pass a controversial bill that most security experts maintained could throw a monkey wrench into the gearbox of the Internet.
The bills themselves have been postponed, and their main sponsors have specifically disavowed the supposed security pain points they contained.
The Stop Online Piracy Act (SOPA), filed in the U.S. House of Representatives, and its Senate counterpart, the Protect IP Act (PIPA), proposed that Internet Service Providers (ISPs) be called on to block the DNS addresses of websites suspected of violating the rights of copyright holders.
But after weeks of controversy from opponents of the legislation, capped by a one-day blackout of Wikipedia and other sites in protest of the measure, the sponsors of the bills decided to strip out the DNS requirements.
“After consultation with industry groups across the country, I feel we should remove Domain Name System blocking from the Stop Online Piracy Act so that the [Judiciary] Committee can further examine the issues surrounding this provision,” SOPA’s sponsor Lamar Smith (R-Texas) said.
PIPA’s sponsor, Patrick Leahy (D-Vermont), was skeptical of the critics of the DNS provisions in his bill, but also agreed to shelve the provision.
“I remain confident that the ISPs — including the cable industry, which is the largest association of ISPs — would not support the legislation if its enactment created the problems that opponents of this provision suggest,” he said. “Nonetheless,” he continued, “this is in fact a highly technical issue, and I am prepared to recommend we give it more study before implementing it.”
The DNS concessions were good news for white hats like Dan Brown, a senior security researcher with Bit9. “Anyone who understands how the Internet works thinks it’s a bad idea for Congress to fiddle with something they don’t understand,” he told TechNewsWorld.
“These bills are still bad because they will have a negative impact on free speech and free communication on the Internet,” he asserted, “but they appear to be moving in the direction of not having any major technological impact on the Internet.”
For more info check out this online article from PC World
http://www.pcworld.com/businesscenter/article/248586/sopa_and_pipa_what_went_wrong.html
Anonymous lashes out and promises more to come
Government and big business once again clashed with the anarchic hacker collective “Anonymous” last week. The sore point between the two this time was the FBI’s shutdown of the alleged pirate haven Megaupload and the arrest of its founder and other executives in the company.
Megaupload has been in and out of hot water since it was launched in March 2005. Since that time, according to the FBI, the site has produced $175 million in “criminal proceeds” for its owners.
In retaliation for the government action, the hacker group known simply as “Anonymous”, launched a series of denial of service attacks against servers at the U.S. Department of Justice, the Motion Picture Association of America and Universal Recording. The attacks were able to cripple or stop operation of those sites temporarily. To do so, however, the hactivists had to resort to unusual tactics.
Through Twitter and the group’s chat rooms, it spread a booby-trapped URL. Clicking on the Web address involuntarily turned the clicker into one of the Anonymous attacking hordes.
Now Anonymous is threatening to bring down Facebook this weekend in the same manner. They’re even asking for end users help with this “project” and suddenly we’re seeing videos supposedly from Anonymous (no one has verified that these videos can actually be attributed to the group – after all, they are Anonymous) but it’s interesting to see and listen to all the chatter.
Here’s a link to the video supposedly attributed to the hacker organization – to be fair, the group has tweeted publically that this video is a fraud. Boy… just who can you trust these days?
http://www.youtube.com/watch?feature=player_embedded&v=oVSQ3JIgIXE#!
What’s your stand on this – should pirate sites like Megaupload and other torrent sites be allowed to store and share pirated and copyrighted movies and music for anyone to download for free? I’d love to hear your thoughts on this…
Instant Facial Recognition and Detection
Instant facial recognition and detection, is it Science Fiction or Science Fact? Facial recognition and detection technology is getting cheaper, faster, and much more commonplace, raising the question of whether people will be able to remain anonymous in the near future.
Digital signs and sensors that detect and recognize faces are no longer a matter of science fiction. They are real and are popping up everywhere from malls to bars to smartphones.
So what’s protecting you from Big Brother tracking your movements and invading your privacy?
As of right now, technology is the only significant barrier.
Today, the technology is not quite robust enough to snap a photo of someone on the street and instantly know who they are. Computer processors aren’t fast enough to scan across billions of images in real time to match an offline face to an online photograph. But that’s coming soon.
“To match two photos of people in the United States in real time would take four hours,” said Alessandro Acquisti, professor of IT and public policy at Carnegie Mellon University’s Heinz College. “That’s too long to do in real time. But assuming a steady improvement in cloud computing time, we can soon get much closer to that reality than many of us believed.”
Acquisti and his research team at Carnegie Mellon have already developed a proof-of-concept iPhone application that can snap a photo of a person and within seconds display their name, date of birth and social security number.
Currently, the reference photos have to be uploaded to a database, but Acquisti said that processing speeds will soon become fast enough to do the whole process online and in an instant.
Though computers still have difficulty identifying faces in low light or poor photo quality, programs are now able to capture a profile of a face, build a 3D model of it, rotate the photo and identify the person the face belongs to.
If a future in which you can always be identified really is around the corner, what will stop advertisers or even the government from putting names to previously anonymous faces of people walking into a store, strolling down the street or protesting a convention? That’s what the Federal Trade Commission sought to find out at a facial recognition policy conference in Washington last month.
The answer as of now: industry self-regulation. The Digital Signage Federation, a consortium of companies operating digital signs that detect or recognize faces, developed privacy guidelines that require consumers to “opt-in” to being detected or recognized. But that “opt-in” can be made as simply as walking into a store that posts on its window that it detects faces.
As of today, no laws or regulations specifically prevent your face from being detected or recognized without your consent. “Is U.S. privacy law ready for facial recognition? It’s not even close,” said Daniel Solove, professor at the George Washington University Law School.
The solution, however, isn’t easy. Warning people that a particular venue is equipped with face detection technology means the only way for people not to be detected would be to avoid the location. But what if it’s a drug store and someone needs to get a prescription filled?
More than 35,000 developers have built apps that have detected and recognized more than 35 billion photos using Face.com’s online software. They range from fun toys like Celebrity Findr, which scours Facebook and Twitter for photos of celebrities, to practical tools like Fareclock, which tracks when employees punch in and out by scanning their faces.
Somewhere in between is Find Your Facemate. Upload your photo and the service will find a potential future love interest who uses the service and looks like you.
How long will it be before someone decides to put together all these online images into a central database and in many online repositories like Facebook and Twitter, our name is already linked to the photo.
Face recognition and detection is real, but the government doesn’t yet have a way to protect its citizens from potential abuse of the technology. With the vast network of internet based security cameras recording much of our daily lives, this is just the next logical step. Are you ready for this? In the future, can anyone remain anonymous?
TOP 10 TECHNOLOGY RESOLUTIONS FOR 2012
1. Back up your data!
Backing up important files and data seems like such an obvious step, but surveys continue to show that less than 10 per cent of us do it on a regular basis. But with cloud storage and automatic syncing between devices, there is less excuse than ever for shirking this basic routine. Don’t be one of those unfortunate businesses that wait until a hard drive crashes and you are out of business. Back up your data today!
2. ALWAYS use SECURE passwords!
We’ve seen at least 3 clients whose password was breached and they were hacked. It’s embarrassing if all your email list gets solicited to buy Viagra—from YOU! It’s worse when it compromises and brings down your website! A secure password is at least 8 characters—upper AND lower case letters, at least 1 number and at least 1 symbol. We like to take a familiar word and change out the letters for numbers and/or symbols. A BAD Example is: P@ssw0rd. Try using the password generator like the one at http:// strongpasswordgenerator.com for secure passwords
3. Seek continuing education:
Go to an industry conference, a Chamber seminar or use online web seminars to enhance your business skills. If learning more about Microsoft Word, PhotoShop or Facebook would help your business, you can find a full range of hundreds of subjects on Lynda.com. It’s inexpensive and the videos are easy to follow. Get more education!
4. Put a DESCRIPTIVE subject in all email subject lines.
If you regularly converse with someone by email or even if you never do—a good subject line gets your email opened and saves time when the reader is looking for past emails to review. It’s polite and effective.
5. Check SNOPES.com BEFORE you forward that email:
Unclog the internet by not forwarding that email that your brother-in-law sent promising FREE Dinner at the Olive Garden for forwarding this email… They are SPAM and a big time waster!
6. Update your website monthly:
It will attract more visitors because an updated website 1. gets looked at by the search engines and is much more appealing to humans, too.
7. Only download apps from reputable sources:
In his post, Is your smartphone doing dirty work for criminal gangs?, (http://www.sync-blog.com/sync/2011/11/is-your-smartphone-doing-dirty-work-for-criminal-gangs.html) Lee Mathews explained that, “… as many as 20,000 Android devices were actively communicating with servers known to be connected to cybercrime activities. Through the installation of Trojanized Android apps, those devices had become zombies and were now active participants in a mobile botnet.” So, make it a point to only get apps from reputable sources. And while you’re at it, read these tips on how to secure your internet-connected gadgets. (http://www.sync-blog.com/sync/2011/12/10-tips-on-protecting-your-new-internet-connected-gadgets.html) Thanks to blog post by Rhonda Callow for this tip!
8. Keep your computer’s critical security patches and virus definitions up to date:
If you keep putting off your updates, you may be setting yourself up for BIG troubles. Make it a habit to check every Friday before leaving for the weekend – make it a habit like cleaning your desk. Or, call us 1. for our ProWatch services—we remotely take care of all virus definition updating and Microsoft “patches” overnight so you never have to worry about it!
9. Embrace Social Media:
Over half of all Facebook users check in daily. Think of all the free impressions you are missing. Also, LinkedIn is a “Must Join” network of business professionals. It adds to your credibility and can get you hired.
10. Recycle your old electronics rather then simply discard them.
With decommissioned cell phones, old printers, and discarded desk top computers, your house or office can quickly start to look like a digital junk yard. Do the right thing and recycle your electronics – you will feel so much better when you do! (Start with those unwanted cell phones. Take advantage of the Verizon Wireless Trade-In Program or support their HopeLine.
For all your used and decommissioned computer equipment go to Recycle Computers 4 Cancer.
http://www.recyclecomputers4cancer.org/
You’ll be helping both our environment and the Cancer Society (Scientific & Medical Coalition Against Cancer). You can drop off the old equipment locally or call to schedule a free pickup AND get a tax deduction as well.
Where is SANTA – NORAD Knows
It’s that special time of the year again.
NORAD (North American Aerospace Defense
Command) has been helping Santa make his rounds for 53 years. The site went live on December 1st for those who are ready to start searching for St. Nick. While you won’t actually get to track him until Christmas Eve, there are tons of resources, fun and games available on the site now. There’s a new video direct from NORAD this year introducing NORAD Santa located here: http://www.noradsanta.org/en/anorad.html
This year, NORAD teamed up with the Colorado Springs School District 11. Here’s a link to the contests winning video and dance from the students at Wasson High School along with some of the students stories. http://www.noradsanta.org/en/d11.html There’s also many student videos from around the world posted on teh site for you to view and enjoy: http://www.noradsanta.org/en/video_world.html
How does NORAD track Santa?
Santa Cams are ultra-cool, high-tech, high-speed digital cameras pre-positioned at many locations around the world only on Christmas Eve. The cameras capture images and videos of Santa and his reindeer as they make their journey around the world.
All the preparations for this year are in place! Be sure visit each day to get important updates from the North Pole and to discover new surprises in the Kids’ Countdown Village. Santa’s elves have been busier than usual this year preparing for Christmas Eve. Visit Santa’s Village to see what’s been going on, and join in the fun!
Santa Snacks
Santa takes breaks during his Christmas Eve trip around the world – especially for snacks left for him by children. Do you put a snack out for Santa? Kids all over the world do. Some even leave carrots for Santa’s reindeer. (carrots are their favorite food.) Be sure to check back on Christmas Eve to see how many cookies Santa eats during his journey. No wonder he’s so jolly and round!
This year you can track Santa in many different ways. In addition to the website you can use Google Earth/iGoogle Gadget, Twitter and Facebook – get the links and info form the websites home page – http://www.noradsanta.org
So don’t miss out on the fun this year. Log in on Christmas Eve and watch as Santa makes his way around the world and more importantly – to your house!
Why Does NORAD Track Santa
Here’s the link explaining how this 53 year old tradition got started by Colonel Harry Shoup (Retired USAF) as well as a short audio of his recounting that fateful night and the first phone call into NORAD headquarters. http://www.noradsanta.org/en/whytrack.html
Want to know how NORAD accomplishes this tremendous task each year http://www.noradsanta.org/en/howtrack.html
How would you (or your child) like to talk to someone at NORAD to find out where Santa is located?
The NORAD Tracks Santa Operations Center is fully operational beginning at 4:00 a.m. MST on December 24. You can call 1 877 HI-NORAD (1.877.446.6723) to talk directly to a NORAD staff member who will be able to tell you Santa’s exact location!
Perhaps you’d like to send an email to NORAD to find out where Santa is located?
On December 24, you can send an email to noradtrackssanta@gmail.com. A NORAD staff member will give you Santa’s last known location in a return email.
Merry Christmas from all of Santa’s Elves at ACTSmart!
Top 10 Technology Trends For 2012
Well, it’s December, when sugar plums fill children’s heads and analysts look into their crystal balls to see what the new year will bring. 2012 should be a banner year for personal technology, showcasing the beginning and end for a lot of companies and products, as well as major transitions for those that are left.
Overall, expect to find technology more social, more connected, and increasingly more voice-controlled. We’ll also see the blurring of the lines between tablets and laptops.
Voice Command
The success of Siri (Apples iPhone 4S voice assistant) is clearly driving a lot of folks to create similar offerings, so expect this type of technology to make it over to other handset makers and into tablets next year. PCs should get it as well. Look for Siri-like interfaces in websites, as well to help you navigate. Expect to see something like this tied to Google’s ecosystem, given how much Google likes to copy Apple.
Email Decline
This has actually been going on for a while, with reports that kids coming out of school don’t have email accounts anymore and live on social networks and in messaging products. Files are getting too large to send in email anyway, for the most part, and downloading services that allow you to share links are vastly quicker and often more smartphone/tablet friendly.
Cable Box Decline
The traditional cable box will increasingly be replaced by game consoles and smart TVs next year. This has been going on in Europe for some time, with systems like the Xbox, and Verizon just started a similar effort with that product here for FIOS customers. This provides the advantage of both a richer and less-complex experience for the user, as well as a cheaper experience for the cable company, and it appears to be resonating with both groups.
Hosted Services
As we move into 2012, more and more of what we access will be hosted. Google started the ball rolling with apps, and now OnLive is doing the same for gamers. Movies are streamed now rather than downloaded, and it won’t be long before most of our applications exist on the Internet and don’t run locally.
App Stores
This trend continues and accelerates into 2012 with the launch of Microsoft’s app store and the expected swift demise of packaged software products. As for the software you run locally, you’ll increasingly buy it from a trusted app store, though that store may be offered by Amazon or your laptop/tablet supplier.
Windows 8 – Touch
This product is a trend in and of itself, and it represents the biggest bet that Steve Ballmer’s Microsoft has ever made. The company is going to singlehandedly blur the lines between PCs and tablets and hope that users don’t get confused. This will bring touch into the mainstream of the PC market and narrow the gap between notebooks and tablets.
Thin Is In
Driven largely by tablets (mostly iPads) and ultrabooks (including the MacBook Air), next year will be the year when thin moves across the mainstream of notebook computers. This won’t just be for PCs, as thin products will continue in smartphones, tablets, and TVs as well. Vendors are expected to compete to be the thinnest in every category.
TIS (Tablets in Stuff)
Samsung has already delivered a refrigerator with a built in tablet computer and others are likely to follow their example. New cars will be shown with tablet-like features built into their dash, and this iPad effect will likely extend to things like home automation and high-end home alarm systems as well. And yes, you’ll likely be able to install apps on many of them.
Peer-to-Peer Gaming
Qualcomm will be pushing peer-to-peer gaming into smartphones next year, and this could spell the end for most standalone gaming systems. This will allow people to engage others in games without running up data charges, since the phones talk directly to each other, and gaming may be faster as well, because there is no network latency.
Cores Are Us
In tablets, we’ll move from two processing cores to up to five cores of computing power. These multicore product offerings should allow the next generation of tablets to approach the low end of PC performance, and they’ll be ideal candidates for the ARM version of Windows 8.
2012 is looking pretty good as many new products will be thinner, more social, easier to talk to, friendlier and smarter. What technology innovations would you like to see take the forefront in 2012 – drop me a line and let me know.
Facebook gets attacked again.
Over the last few days, Facebook users have been experiencing a flood of links, videos, and images depicting pornography, violence, and a myriad of unseemly images. Facebook confirmed the problem, in short, stating it was hit by a coordinated spam attack leveraging a browser vulnerability.
Some members of the social network are complaining about violent and/or pornographic pictures showing up in their News Feeds without their knowledge. Others are being told by their friends that they are sending requests to click on links to videos, sending out bogus chat messages, or writing mass messages and tagged photos leading people to believe they are in the link.
We’ve seen this type of spam on Facebook before, but it’s coming in at a much faster pace. According to the company, this spam attack all started with users being tricked into pasting and executing malicious JavaScript in their browser’s URL bar. Facebook says it has been shutting down the malicious pages and accounts that attempt to exploit this flaw and has been giving users guidance on how to protect themselves. Overall, the company claims it has managed to drastically reduce the rate of the attack, but didn’t elaborate with actual numbers.
“Protecting the people who use Facebook from spam and malicious content is a top priority for us, and we are always working to improve our systems to isolate and remove material that violates our terms,” a Facebook spokesperson said in a statement. “Recently, we experienced a coordinated spam attack that exploited a browser vulnerability. Our efforts have drastically limited the damage caused by this attack, and we are now in the process of investigating to identify those responsible.”
“Our engineers have been working diligently on this self-XSS vulnerability in the browser. We’ve built enforcement mechanisms to quickly shut down the malicious Pages and accounts that attempt to exploit it. We have also been putting those affected through educational checkpoints so they know how to protect themselves. We’ve put in place backend measures to reduce the rate of these attacks and will continue to iterate on our defenses to find new ways to protect people.”
Users are outraged, and as is typical with Facebook members, many are already threatening to close their accounts. That being said, it’s still not known how many of the site’s 800 million active users are affected.
Think you may have a Facebook virus or your account has been hacked? Here are three things you should try: change your password, remove suspicious apps, and perform a virus scan.
Change your Facebook password
It’s possible your Facebook woes are coming from the result of a phishing scam. Someone may have created a fake website that looks like Facebook or another online service you visit and tricked you into logging in. Their goal was to steal your password and other account credentials, and they may have succeeded.
In this case, you should change your password on Facebook. :
If changing your password fixes your Facebook problems, you should change your password for all your other services too, especially if you use the same password for them as you previously used on Facebook. If this doesn’t fix the problem, try the next step.
Remove unwanted Facebook apps
It’s possible your Facebook problems are coming from a rogue app that you accidentally installed or were tricked into installing. Every Facebook app has certain permissions to your account. Some of these permissions you can modify, while others you cannot.
Your best bet is to remove all the Facebook apps you find suspicious. If you don’t know how to do so, there are guides on Facebook itself.
If cleaning out your apps fixes your Facebook problems, tell your friends they should do the same (chances are the app asked your friends to install it as well). If this doesn’t fix the problem, try the next step.
Get some security software and run a virus scan
It’s possible the problems are coming from some sort of malware, be it a keylogger, a trojan, or some other type of virus. Even if you think your computer is clean, it can’t hurt to check.
I recommend Microsoft Security Essentials –it’s free and gets the job done very well. Another good one is Malwarebytes. Other free alternatives include Avira and Avast.
The aforementioned security programs are for Windows. If you have a Mac, try using the antivirus from Sophos.
After running the virus scan, clean out whatever the program detects.
Box.net One-Ups Apple’s iCloud with 50GB of Free Storage
Box.net is thumbing its nose at Apples iCloud and turning up the iCloud competition by offering 50 GB of free cloud storage for anyone who uses a Box Personal account on an iPhone or iPad.
The Box offer of free cloud storage on the iPhone, iPad and iPod touch comes as Apple officially launched iCloud, its cloud storage platform for iOS devices, this week. Box’s 50 GB of free cloud storage trumps the 5 GB free on iCloud. 50 GB of storage on iCloud would run about $100 per year.
“That’s right, it’s 50 GB in the cloud completely free, forever,” says Box Social Media Manager Mark Saldana in a blog post. “Your 50 GB of storage isn’t just limited to your mobile device — you get it anywhere you use your Box account, like on your laptop at home or your desktop at the office.”
According to Box, which has become a cloud storage, file sharing and content management darling, users have to visit the Apple App Store and download the newest Box app for their iPhone, iPad and iPod touch; log into the account or register for a new one from the app; start using Box for file sharing and storage.
If you already have a Box.net account, you’ll need to update to the newest Box for iPhone and iPad app, version 2.4.3, then log into Box in order to get 50 GB. An is that wasn’t enough, your new account will have an increased file size upload limit of 100 MB instead of the usual 25 MB.”
It has also updated its app with new features. It can leverage AirPlay for wireless streaming of Box content to Apple TV, meaning photos, videos and presentations can be shown.
The 50GB free cloud storage deal comes three years after Box launched its iPhone app and just days after Apple released their new iOS with iCloud included.
Box.net has made great strides in the cloud storage world of late, breaking onto the scene offering 50 GB of free storage to buyers of the HP TouchPad, the short-lived HP tablet; and free storage to users of HTC smartphones. Those moves have made Box.net a cloud storage, file sharing and content management sensation.
The company also recently added new syncing capabilities and security to its offerings, which it unveiled at its first-ever BoxWorks customer conference last month. Box also reportedly also recently deflected a potential acquisition from Citrix for an estimated $600 million and just weeks later announced raising $81 million in funding.
Getting What You Pay For!!!
This is not one of my regular Tech Tip posts and really has nothing at all to do with technology. It does have to do with another business process that I feel is the most important thing of all - Exellent Customer Service or in this case, the lack of it.
I’ve been an avid fan and subscriber of a magazine called “Birds and Blooms” for many years. Pam and I enjoy the backyard articles and especially the high resolution pictures of flowers and birds from around our great country.
I’m not writing this article to try and convince you to subscribe to the magazine – my intent is to share with you what I consider a failing of customer service and relationship building that Birds and Blooms seems to think is not a problem.
In this month’s plastic encased edition of the magazine, there were the normal “blow in” postcards trying to get you to re-subscribe, buy something extra and any number of promotional offers that always seem to fall out and just get in the way. I guess this is a proven marketing program otherwise why would so many magazine publishers continue to utilize it. Personally, this stuff is simply a pain and gets recycled with little fanfare.
In this issue there was also a 8 1/2 x 11 piece of paper that started off with:
“Dear Subscriber,
“We are pleased to present you with this very special, bigger-than-ever September issue.
Each issue of Birds and Blooms we create is a labor of love. And the magazine you hold right now is no exception. We’ve had more fun than ever putting this greatly expanded “Fall Gardening” edition just for subscribers like you.” blah, blah, blah…..
Sounds like just another, all too common, marketing letter unless you read the whole thing. Perhaps I was bored or something as I would normally have already sent this piece to the recycling bin. Instead I continued to read it through to the end.
To my surprise, a few more paragraphs in, here’s the “reason” for the letter.
“This edition is so big, in fact, that we are treating is as a special issue that will count toward two of your subscriber issues, so the duration of your subscription will be adjusted accordingly.”
WHAT – did I actually just read that because they made this month’s issue larger, my paid in full subscription period was going to be cut back by one issue???
I wonder – is this even legal? In my opinion, it shouldn’t be and it’s most certainly not an ethical way to treat loyal subscribers of their magazine. How would this type situation play out in other industries? I wonder how MY clients would react if I attempted the same thing with their monthly ProWatch subscription?
To that end, it appears that Birds and Blooms also had some reservations with this action because they added this line:
“We hope you’ll agree that it is well worth it. But, if for any reason you are not completely satisfied, please call us at xxx-xxx-xxx, email us at customercare@, or write us at Birds and Blooms Customer Service…..” and we’ll be happy to credit your subscription. Thank you. Its loyal customers like you who make our magazine so successful.”
What do you think? Do they REALLY appreciate their loyal customers like me pulling a stunt like this? How many other subscribers didn’t take the time to read what looks like just another marketing piece and will suffer a shortened subscription period that’s was already paid in full for the original duration. How many of you regularily check how many months might be left on your magazine subscriptions. I don’t check the label every month as I know I can count on the publisher to start bugging me with renewal notices 6-7 months prior to the end of my subscription.
I’d love to hear your thoughts on this. Have you experienced a complete lack of customer care or service from a company you do business with?
By the way – I did send this exact letter to Birds and Bloom Customer Care as I for one do not want my subscription cut back. I’ll let you know if, when and how they respond when I update my blog.
Google+ experiences some growing pains
Since its debut in late June, Google+ has captured much of the tech world’s online conversation.
The chatter is generally positive, with tech bloggers cheering Google’s new social network as a cleaner and more robust alternative to Facebook. But there have been some bumps on the road.
Over the weekend, Google admitted to inadvertently “spamming” some Google+ users with notification e-mails — the messages the company sends out if another user adds you to their “circles” of contacts on the site or comments on one of your posts.
Instead of sending those notes out only once, as intended, Google+ sent them “over and over again,” Most Google+ users seemed quick to forgive the slip-up and chalk it up to growing pains.
Google+ offered this explanation “For about 80 minutes we ran out of disk space on the service that keeps track of notifications. Hence our system continued to try sending notifications. Over and over again. Yikes, we didn’t expect to hit these high thresholds so quickly, but we should have.”
It’s unclear exactly how many people have joined Google+, and the service undoubtedly has far, far fewer users than Facebook, which leads the field with 750 million users. The fact that the Google+ community is still relatively small is no surprise for two reasons: First, the site is so new; and second, it still isn’t public, meaning you have to get a personal invitation in order to sign up — at least for now.
Current Google+ users have been pointing out features of other social networks that either don’t exist on Google+ or aren’t easy to use.
One is the idea of “institution pages,” which, on Facebook and Twitter, let companies put out info about new products, news stories and such. There’s no such feature to date on Google’s new social network, although Google has said that it’s working on adding this.
Another is celebrity verification. On Twitter, for example, if you go to Lady Gaga or Justin Bieber’s profile page, there’s a little “verified account” badge next to the name, which is a signal to visitors that it’s actually the account of a celebrity. On Google+, it’s unclear if accounts are real or fake.
Facebook CEO Mark Zuckerberg’s Google+ page stirred up news on the blogosphere because it’s interesting that the leader of a competing social network would join this new service, and because it was unclear if his page was real. Blogger Robert Scoble cleared this up in a text message conversation with Zuckerberg, who said that this was indeed his Google+ account.
Similar authenticity issues have popped up with the Google+ pages of Kanye West, Nancy Pelosi and Michael Dell, among others.
Facebook is not resting on its laurels, announcing last Wednesday it will add Skype video chat to its pages, aiming to spice up the appeal of the world’s No. 1 Internet social networking service while fending off increased competition from Google.
By incorporating free video chat directly into its service, Facebook will give its members another reason to use the site more often and for longer periods of time. Facebook’s Skype service, initially limited to one-to-one video chat, will be free.
The agreement, announced by Facebook Chief Executive Mark Zuckerberg on Wednesday, deepens the company’s cooperation with Microsoft which is in the process of buying Skype to build up its web presence.
Zuckerberg said Facebook has surpassed a record 750 million users. The new service, rolling out from Wednesday July 6th, could also be a huge boost for Skype, which currently has about 145 million regular users.

